While Concho Christmas Celebration draws thousands of San Angeloans to the downtown area each year, it has proven to attract individuals from other places as well. The car count total shows that over 15,152 vehicles drove through the Tour of Lights in 2016. Using a benchmark of 4 individuals per automobile, Concho Christmas estimates that over 68,836 individuals witnessed the magical light display. Of the 6,552 surveys completed by patrons in December 2016, over 19% of the respondents indicated that they lived in a city other than San Angelo. While a smaller number of this same group hailed from outside Texas, the majority listed one of the following places as being "home": Ballinger, Midland, Abilene, Sonora, Eldorado, Lubbock, Odessa, Sterling City, Austin, and many other cities throughout the State of Texas. Because it is an event that is proven to put "heads in beds," the Convention & Visitors' Bureau (C&VB) has become a community partner helping to promote the event.
The C&VB is one of many local partners on which Concho Christmas Celebration depends. With millions of lights to hang and electrify, and thousands of cars to guide through the Tour of Lights, employees from over 23 companies such as City of San Angelo, West Texas Rehab Center, Wells Fargo, Holiday Cleaners, the Children's Advocacy Center, the San Angelo I.S.D., and First Community Federal Credit Union volunteer their time. The Texas Department of Corrections provides a work force of out-based inmates to construct and install the large scenes and lights. In addition, collaboration is required with various City departments such as Fort Concho, Operations, Parks & Recreation, and Planning and Development Services. Churches and over 10 non-profit groups like San Angelo REACT, First Christian Church, RSVP, San Angelo Bicycle Association and the San Angelo Road Lizards chip in to help. Arts and entertainment groups are incorporated as well with assistance coming from KCSA Radio, Townsquare Media, Tradewind Sound, the San Angelo Community Band and the Twin Mountain Tonesmen.
For a complete list of those involved in the planning and production of the various facets of Concho Christmas Celebration, please click on the links below.